The Mexican architect Ian Pablo Amores wanted a timeless elegant yet bold branding for his design studio IPA, which can be found in San Miguel de Allende, Mexico. I came up with three different ideas, including a variety of elements to play around with (all of them can be found in his buildings), pastel color palettes as well as visual approaches focused on minimalism.

Task: create a logo & branding for IPA, Duration: 3 weeks, Budget: tight